ASIA Travel Tips.com

Marriott to Double Presence in Europe by 2015

Search ASIA Travel Tips .com Send to Friend ASIA Travel Tips.com Latest Travel News Wednesday, 10 March 2010

As part of a global reorganization aimed at accelerating worldwide growth, Marriott International plans to double its portfolio in Europe by 2015.

Celebrating 35 years in Europe this year, Marriott International is represented with 174 hotels in Europe, and envisions increasing its portfolio from 40,000 rooms to 80,000 rooms by 2015. Seven of Marriott’s 18 brands are represented currently in Europe: Ritz-Carlton, Bvlgari, JW Marriott, Marriott Hotels & Resorts, Renaissance Hotels, Courtyard by Marriott and Marriott Executive Apartments. In addition, the first European Residence Inn, an extended-stay brand, will open in Munich in 2012.

The development pipeline in Europe includes nearly 30 projects including the Renaissance Moscow Monarch Center Hotel (2010), the Courtyard by Marriott Budapest (2010) and the JW Marriott Hotel Ankara (2010).

“We see strong opportunity throughout Europe to grow our portfolio,” said Arne Sorenson, president and chief operating officer of Marriott International. “Our new operating structure, comprised of four continental divisions including Europe, will help facilitate global growth and bring our teams closer to markets and to our customers. We have tremendous opportunities to grow, with over a third of our current pipeline and about half of our full-service openings this year located in markets outside North America.”

Expansion plans for Europe also include two new brands: Edition, a boutique-lifestyle collaboration between Ian Schrager and Marriott; and the Autograph Collection, comprised of independent hotels and resorts from around the world representing upper-upscale and luxury properties with distinctive personalities.

See other recent news regarding: Airlines, Airports, Flights, Codeshare, Lounges, First Class, Business Class, MICE, GDS, Rewards, Miles, Hotels, Apartments, Promotions, Spas, New Hotels, Traffic, Visitor Arrivals, Cruises, Free Deals, Videos, Europe, Marriott

Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address to the right. You can also receive the daily news service by WhatsApp, stay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
     
Advertising
Advertising
Copyright © 1997-2020 TravelNewsAsia.com