Emirates extends Sponsorship of Asian Football Confederation

Emirates Airline has signed a four year, multi-million dollar extension to its sponsorship of the Asian Football Confederation (AFC). Emirates first became an Official Sponsor and Official Airline of the AFC in 2002.

His Highness Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline & Group  said, “Asian football continues to make giant strides forward in terms of quality and reach, and this commitment to success mirrors the drive and ambitions of Emirates. We have been involved in Asian football since 1996 when we were the Official Airline of the AFC Asian Cup and we have all come a long way since then.

“We look forward to supporting all of the AFC events, many of which will be taking place in the cities that we fly to within our ever expanding network of over 100 destinations across six continents.”

Mohamed bin Hamamm, President of the AFC, said, “It is through the support of our partners, such as Emirates, that helps us to continue the growth and development of Asian football and we are extremely grateful to them.”

As an Official Partner of the AFC, Emirates has rights to all AFC tournaments including the AFC Champions League, AFC Cup, AFC Challenge Cup, and a number of Club, Women’s and Youth team events. Through this partnership Emirates will gain considerable media exposure with over 120 games each year being televised on a live or delayed basis around the world.

In addition to its support of Asian Football Confederation, Emirates is an Official Partner of the FIFA World Cup with close links to FIFA and all its projects in the 2007–2014 period. At the 2006 FIFA World Cup Emirates became the first airline to `be an Official Partner of the world's premier football tournament.

Emirates also sponsors Arsenal football club and has the naming rights of their new home, the Emirates Stadium, in addition to partnerships with Hamburg SV, Paris Saint Germain Football Club, AC Milan and Olympiacos FC. Emirates is also involved in a wide range of sports including sailing, golf, horseracing, tennis, cricket and rugby.

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