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Jet Airways Reports 33% Increase in Domestic Passenger Traffic

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India’s Jet Airways has reported a 33% increase in its domestic passenger traffic for the month of November 2009, as compared to the same period last year. The airlines’ international passenger traffic has also registered a growth of 19% on a seat factor of 81.9% in November 2009.

JetLite the wholly owned subsidiary of Jet Airways India has also managed to increase its passenger traffic by 22% and a seat factor of 76.7% in the month of November 2009.

“Our improved performance in November 2009 is largely due to the contributions of our team of highly dedicated professionals and the coming together of a series of strategic restructuring initiatives being implemented by the airline over the last year. The restructuring involved a series of route rationalizations, trimming of strategic costs, streamlining of processes, addition of new routes and an enhanced customer experience. Additionally, a number of marketing and network initiatives have resulted increased payloads and led to a robust growth in traffic despite the all-round fall in global air travel,” said Mr. Nikos Kardassis, Chief Executive Officer, Jet Airways. “Jet Airways Konnect launched this year was our flexible, pragmatic response to the downshift in demand across several domestic routes, which saw a shift in demand from full-service to low-cost due to the global slowdown. With business loads down, Jet Airways Konnect enables Jet Airways to offer passengers a quality, low-fare product, with the option of re-introducing business class seats when demand for the same picks up. Jet Airways continues to be the preferred choice of travel for international and domestic routes recording a higher load factor and enhanced yields helped by innovative pricing to match capacity with demand.”

As part of the company’s strategic expansion program, the airline has also introduced new routes connecting Delhi – Chennai / Patna / Raipur and additional services on the Mumbai – Coimbatore in the domestic sector. On the international sector, Jet Airways has enhanced its connectivity with the introduction of a new Mumbai – Kathmandu service with its new – generation Boeing 737 aircraft and increased frequency on the Delhi – Kathmandu sector. The airline will also introduce a new Mumbai – Dhaka service on December 23rd 2009.

In a bid to create a larger customer base and offer enhanced services to its international and domestic travelers, Jet Airways plans to develop Delhi and Mumbai as major hubs to international destinations.

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