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According to data compiled by STR Global,
occupancy levels in the Asia Pacific region for the month of July
2009 dropped 6.3% year-on-year to 61.7%, ADR declined 15.9% to
US$113.20, and RevPAR fell 21.2% to US$69.83.
“Asia showed slight signs of improvement in
July, with many markets falling less than the previous month,”
said James Chappell, managing director of STR Global. “RevPAR
growth in the region as a whole went from a 25.3% decrease
in June to a 21.2% decrease in July, making the
year-to-date numbers look slightly better as a result. The reason
for this slight improvement was mostly due to occupancy, with
levels for July down 6.3%, compared to a 10.8%
decline the previous month.”
“North Eastern Asia, which
includes China, Japan and Korea, improved from an occupancy
decrease of 12.3% in June to 4.6% decrease in July,
although any hopes that this will be part of a trend are liable to
be wiped out in the next two months as the year-on-year effect of
the Beijing Olympics is felt, which will have a huge impact on
both rate and occupancy growth for not only Beijing itself, but
also for other cities like Hong Kong that also hosted events”,
Chappell added. “Another interesting market to mention is
Japan, one of the three countries that have apparently ‘come out’
of recession, the other two being France and Germany. Japan as a
whole improved from a 19% RevPAR
decrease in June to a 16% decline in July, with Tokyo
improving from a RevPAR decrease of 12.6% in June to a
decrease of 4.3% in July, which might herald a return on
investment of the large Japanese stimulus package.”
Among
the key markets, Beijing, China, reported the only occupancy
increase, jumping 12.4% to 54.3%. Brisbane,
Australia, was virtually flat in occupancy for the month, dropping
0.7% to 83.4%. Bangkok, Thailand, experienced the
largest drop in occupancy, decreasing 25.6% to 52.7%. Jakarta, Indonesia (-15.7% to 62.5%) and
Hong Kong, China (-15.3% to 69.5%) also reported
occupancy decreases of more than 15%.
Tokyo, Japan,
posted the largest ADR increase in U.S. dollars, jumping 14.5% to US$216.08. Two other markets reported ADR increases for
the month: Bali, Indonesia (+10.6% to US$138.21) and Osaka,
Japan (+3.5% to US$112.61).
Three markets experienced ADR
decreases of more than 30%: Mumbai, India (-35.4% to
US$166.68); New Delhi, India (-33.2% to US$152.37); and
Beijing (-30.5 to US$87.62).
Tokyo reported the largest
RevPAR increase, up 8.5% to US$154.63, followed by Bali
with a 4.9% increase to US$112.74.
Four markets posted RevPAR decreases of 30% or more: Mumbai (-39.6% to
US$92.03); New Delhi (-38.7% to US$92.92); Bangkok (-35.9% to US$46.07); and Sydney, Australia (-30% to
US$98.80).
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July 2009
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