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One hundred of India’s top selling travel agents
of Australian holidays will visit the Gold Coast in August as part
of Tourism Australia’s six-day India Mega Famil and Workshop.
Tourism Australia Managing Director, Geoff Buckley said, “India has been a fast growing market for Australian
tourism and the number of Indian travellers visiting Australia has
more than doubled over the past five years.”
In 2008 there was a 22% increase in Indian
visitors to Australia worth around half a billion dollars to the
economy.
“The fact that Australia is considered a premium
destination for Indian travellers is helping the market to
withstand current global economic factors – so the timing of the
travel agents’ visit is perfect,” Mr Buckley added.
“Having the opportunity
to experience Australia first-hand and meet with our industry will
also better equip these key travel agents to sell our tourism
experiences to their customers back in India – and ultimately
delivering more travel business for Australia.”
According to Mr Buckley, Australia is especially popular with Indian
honeymooners and families and the Gold Coast is often top of their
list of places to visit.
“Indian travellers really enjoy
the combination of our outdoor lifestyle, food and shopping
experiences and through Tourism Australia’s activities we are
getting the message to potential travellers why Australia is great
place to visit,” Mr Buckley said.
Tourism Australia
opened an office in India last year to help capture the growth
opportunities of the India market, which is forecast to grow 14.2%
through to 2017 to become Australia's 5th largest
tourism market.
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