Pegasus Solutions’ and VFM Leonardo have formed
a strategic partnership to provide hotels visual and descriptive
content management and distribution.
The agreement will allow Pegasus, which
maintains one of the largest collection of electronically bookable
hotels in the world, to leverage VFM Leonardo’s VScape Digital
Asset Management System and visual content library for more than
90,000 hotels in the Pegasus online distribution database (ODD).
“Hotels need an
arsenal of tools, including visual content, to compete in a market
where converting online travel shoppers has become more complex,”
said Mike Kistner, president, CEO and
chairman of Pegasus Solutions. “VFM Leonardo has already taken the top spot in the
industry for visual content management and distribution, which is
why we’ve selected them to further improve the content
distribution options for our hotels and for Pegasus-powered travel
Pegasus will integrate VFM Leonardo’s VScape Digital Asset Management System with the ODD, which
will allow hotels to easily update and manage their visual content
directly in the ODD.
Additionally, Pegasus and VFM Leonardo will
offer ContentHub, a tool that enables hotels to seamlessly
access, update and manage their images and text through a single
Both the VScape integration and ContentHub will allow
visuals and text to be presented consistently to the global
distribution systems (GDSs), and Pegasus alternative distribution
system (ADS) customers, which include travel websites,
search engines, tour operators and travel consortia.
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