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Singapore Visitor Arrivals in October 2009

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Singapore visitor arrivals registered a 0.5% decline in October 2009 to reach 845,000. Visitor days were estimated at 3.3 million days, a year-on-year decline of 4.6% in comparison with October 2008.

 Indonesia (137,000), P.R. China (83,000) Australia (82,000), Malaysia (69,000), and India (67,000) were Singapore’s top five visitor-generating markets in October 2009. These markets accounted for 52% of total visitor arrivals for the month.

In October 2009, nine out of Singapore top fifteen visitor arrival markets posted growth over October 2008. China recorded its first growth (+8.4%) since May 2008, spurred by an unprecedented eight-day Golden Week holiday. Hong Kong SAR registered the largest percentage growth (+27.4%) amongst the top fifteen markets due to attractive travel package promotions. Malaysia (+26.2%), Vietnam (+11.8%), Australia (+7.6%), Germany (+3.7%) and the UK (+2.3%) all saw growth, which can be attributed in part to promotions under the Singapore Tourism Board’s 2009 Reasons to enjoy Singapore campaign. Thailand (+5.2%) and the USA (+2.8%) also posted growth. South Korea’s arrivals, however, declined 48.1% partly due to continued cautious travel sentiments around the global outbreak of Influenza A (H1N1-2009).

Hotels in Singapore - October 2009

The Average Occupancy Rate was at 82.7% for October 2009, the highest for the year and a 0.8 percentage point increase over October 2008. The Average Room Rate for the month was estimated at Sin$181, a decline of 24.2% over October 2008. RevPAR decreased by 23.4% to reach Sin$150.

Hotel room revenue was estimated to reach Sin$135 million in October 2009, a drop of 24.4% against October 2008. In October 2009, the AOR of the Luxury tier was 78.3%, reporting the largest growth (+2.9 percentage points). The ARR of the Luxury tier was Sin$298 in October 2009, recording the smallest decline of 22.7% compared to the same month last year. Hotels in the Luxury tier also saw the smallest decline (-19.7%) in RevPar in October 2009 to reach Sin$233.

See also: Singapore Visitor Arrivals in September 2009 and Singapore Visitor Arrivals in October 2008.

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