New Marketing Services Manager at Tourism Fiji

Tourism Fiji has appointed Ms Adeline Lee-Erasito to the key role of Marketing Services Manager.

Ms Lee-Erasito will have full managerial responsibility for all aspects of the organisation’s marketing activity in Japan, Hong Kong, China, South Korea and India.

Her role will also include handling Tourism Fiji’s international media visitation program as well as taking responsibility for the further building of the destination’s wedding and honeymoon, MICE, sports and special events portfolios.

Tourism Fiji CEO Josefa Tuamoto said Ms Lee-Erasito’s appointment was extremely timely given the advent of Continental Micronesia Airlines’ new services ex-Japan to Nadi which will commence later in the year and the start-up of Air Pacific’s new Hong Kong services in December.

Japan and China, he said, have both proven strong performers for Fiji in 2009 with visitor arrivals from both countries increasing by 4.9% and 12.7%, respectively, in the first part of the year of the year.

Ms Lee joined Tourism Fiji in May 2000 and has extensive experience with the national tourist office.

Her most recent posting was in Tourism Fiji’s Los Angeles office where she has held the post of Regional Marketing Officer with specific responsibility for marketing the destination in Canada and Latin America.

She holds a Bachelors degree in International Business Management and an Associate Degree in Travel and Tourism from Brigham Young University, Hawaii.

Ms Lee-Erasito will be based in the organisation’s head office in Nadi.

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