Stressing the importance of developing digital
relationships as part of company strategies, Terry Jones, founder and
former CEO of Travelocity.com and former CIO of Sabre, Inc. will open
the 2009 Hospitality Industry Technology Exposition and Conference
(HITEC) on Monday, June 22 at 4 p.m. with his session - Building Digital
HITEC 2009, a service of Hospitality
Financial and Technology Professionals (HFTP), will be held June
22-25 at the Anaheim Convention Center in Anaheim, Calif. USA.
At the HITEC Opening Session, attendees will discover what
companies like Travelocity, Kayak.com, La Quinta Hotels and
Earthlink are doing in creating, leading and implementing CRM
strategies that leverage the digital world.
Jones will explore
this extensive world with examples drawn from all types of online
and offline companies as he discusses the latest techniques for
e-marketing, the evolution of search and how broadband is changing
consumer behavior online. Attendees can walk away with a plan on
how to craft a multi-channel strategy to deal with tomorrow's
As founder of Travelocity.com, he led the
company as President and CEO from its founding until May 2002.
With Travelocity.com, he took an idea and created a business that
now has over 40 million members and over $5 billion in travel
bookings. He has first-hand knowledge of creating a national
brand, thriving in rapidly changing markets and using technology
for a competitive advantage.
Previously, Jones served as CIO at
Sabre Inc. In his 24 years at Sabre, Jones held various executive
positions including president of computer services, vice president
of applications development and vice president of product
Other experience includes product development with
American Airlines, travel agent specializing in Eastern Europe and
more. Jones is now the managing principal of Essential Ideas, a
consultancy he co-founded to help companies in their transition to
the digital economy. He serves on the Board of Directors of Earthlink, Inc., La Quinta Corporation, Kayak.com, and is a
special venture partner with General Catalyst Partners.
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