Great Hotels Organisation, a London-based luxury sales
and marketing alliance, has appointed Jeffrey Gan as Senior Vice President for Asia.
In this newly created position, Gan is
responsible for developing the GHO brand and demand in Asia and is
based at the company’s Asian office in Singapore.
Gan has more than 25 years worth of
hospitality and sales and marketing experience,
encompassing several senior roles and head office positions within
Hilton, Banyan Tree Resorts, Golden Tulip, Hospitality Marketing
Concepts and Meritus Hotels & Resorts.
Before joining GHO, Gan
served as Vice President Business Development of Pan Pacific
Hotels & Resorts in a corporate development role where he was
responsible for developing new hotel management contracts in the
Gan said, “GHO has seen tremendous success and
growth in Europe and is poised to continue this success in Asia.
We will take advantage of the opportunities in Asia by developing
product and service differentiation, expansion of Asian sales and
support offices and to penetrate the Asian markets”.
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