The 5,000 Cathay Pacific / Credit Suisse Hong Kong
Sevens tickets allocated for public sale sold out in just over two
hours. Over 120,000 visitors are expected at the Sevens over the three
thrilling days from March 27 - 29, 2009.
Saturday's sale was the first time that Sevens
tickets were sold via Hong Kong Ticketing, after the system was
successfully trialled for the Bledisloe Cup in November 2008. To
cater for the expected high demand and ensure the maximum convenience for members of the public, the HKRFU requested
increased bandwidth to be dedicated for the online sale and a
dedicated Hong Kong Sevens ticket hotline to be added to the
standard sales hotline. The system worked well after initial start
of sale delays as is customary for events of this scale.
Similarly to years past, the Hong Kong Rugby Football Union made
5,000 tickets available to the members of the public who are not
directly involved in local rugby. Combined with ticket sales to
members of local rugby clubs and other rugby stakeholders, which
began in November 2008, fully 75% of the 40,000 event tickets were
sold to Hong Kong residents.
Mr Allan Payne, Executive
Director of the Hong Kong commented on Saturday's ticket sale saying,
"The Hong Kong Rugby Football Union is satisfied that the sale
was a smooth one and that the event is on track to be another sell
out. The continued strong demand for tickets from the Hong Kong
community and international rugby fans is especially gratifying
considering the challenging economic climate, and proves that the
Hong Kong Sevens is the jewel in the crown of world sevens."
"With the economy as it is the Sevens will help people put
their cares and concerns aside for a weekend and enjoy world-class
sport in a festival environment. We look forward to hosting
another sold out event this March and to welcoming rugby fans from
Hong Kong and around the world," Mr. Payne added.
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