Marriott has appointed Amy C. McPherson, who is the
current executive vice president of global sales and marketing, as
president and managing director of European lodging.
Reporting to Arne Sorenson, the company’s newly appointed president
and chief operating officer (effective May 1), McPherson will be
responsible for the performance and growth of a new division that
combines the United Kingdom, Ireland and Continental Europe. Following a
transition period, she will relocate to Europe and begin her new role
“Amy brings a wealth of experience and a global
perspective to this important position,” said Sorenson. “As one of our
top leaders, she created a sales and marketing, eCommerce, reservations
and customer care organization that is truly world class. Her talents
and business savvy will be instrumental in driving revenue and growth in
this key region.”
Since joining Marriott in 1986, McPherson has
held a variety of senior positions throughout the company with
responsibilities in revenue management, finance, business development
and business transformation.
She was instrumental in launching the
company’s Look No Further Best Rate Guarantee ensuring consistent
pricing across all sales channels, and more recently, led the
development of Sales Force One, a breakthrough strategy to cross sell
Marriott’s portfolio of brands and hotels.
leadership, Marriott.com became one of the largest consumer retail
websites in the world, generating $6.2 billion in gross property-level
revenues in 2008, and the company’s global Marriott Rewards frequent
guest program grew to more than 30 million members. In 2005, she was
recognized as one of 25 outstanding “Women Who Mean Business” by the
Washington Business Journal.
McPherson is a graduate of James
Madison University in Virginia and holds a BBA degree in Business
Management and Economics. She also earned an MBA degree from the College
of William & Mary in Virginia.
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