ASIA Travel

Singapore Tourism Board Developing New Tourism Roadmap

Search ASIA Travel Tips .com Send to Friend ASIA Travel Latest Travel News Tuesday, 13 October 2009

The Singapore Tourism Board is developing a new tourism roadmap called Tourism Compass 2020, which will be an enhancement of Tourism 2015, a tourism blueprint launched in 2005 with a vision to become Asia’s leading MICE city, leisure destination, and services centre. It targeted to achieve Sin$30 billion in tourism receipts and 17 million visitor arrivals to Singapore by 2015.

Since then, the Singapore landscape has undergone a dynamic change in the last four years, and a dramatically different Singapore skyline will emerge over the next few years as tourism products such as the Integrated Resorts, the Gardens by the Bay project and the International Cruise Terminal come on stream.

Global events such as one of the worst economic slowdowns seen in years, and health scares like the Swine Flu (H1N1) pandemic and Avian Flu, have also had a significant impact on the tourism landscape.

Ms Aw Kah Peng, STB’s Chief Executive and co-chair of the Tourism Compass 2020 Steering Committee said, “Singapore as a destination has undergone a rapid transformation in the last few years. While the current environment may be challenging, we are upbeat about the long term prospects for growth in tourism. This is why we are developing Tourism Compass 2020 – to identify and capitalise on emerging opportunities afforded by new travel trends, so that we can further tourism’s contribution as a key driver of Singapore’s economy.”

 STB has put together a Steering Committee that includes members of the Tourism Consultative Council (TCC), who are leaders in the business and tourism sector. The Tourism Compass 2020 Steering Committee will provide strategic direction for future tourism development in Singapore.

Five Taskforces have also been set up to map out tourism strategies specifically pertaining to the areas of Business, Enrichment, Lifestyle, Marketing, and Travel and Hospitality. Each Taskforce is led jointly by STB and Tourism Consultative Council (TCC) representatives, and is supported by members of various backgrounds from the private and public sectors who provide valuable insights and perspectives.

Adding a further dimension to this broad-based approach is STB’s call for ideas from members of the public, who may not be part of the industry but are equally passionate about shaping the future of Singapore tourism.

They can contribute by sending in comments, suggestions, images and videos to the Tourism Compass 2020 website, over the next four months.

Explaining this broad-based approach, Mr Gerald Lee, Deputy Chief Executive Officer of The Ascott Group Limited and also co-chair of the Tourism Compass 2020 Steering Committee, said, “This will provide us fresh perspectives and a 360-degree vantage point for a sustainable tourism roadmap. Tourism is not just for visitors; Singapore tourism belongs to residents too. By bringing members of the public into this discussion, we hope to include ideas and suggestions close to the hearts of people living in Singapore, Singaporeans based overseas, visitors who love Singapore – everyone. We want to evolve the destination into one that will excite and engage people in a personal and authentic way.”

From October 2009 to January 2010, the public can vote for the most creative ideas submitted via the Tourism Compass 2020 website. The top three contributors as voted by the public each month will go on to enjoy experiences at Resorts World Sentosa and Dempsey Hill. Their ideas may also be incorporated into the Tourism Compass 2020 roadmap.

See other recent news regarding: Airlines, Airports, Flights, Codeshare, Lounges, First Class, Business Class, MICE, GDS, Rewards, Miles, Hotels, Apartments, Promotions, Spas, New Hotels, Traffic, Visitor Arrivals, Cruises, Free Deals, Ascott, Singapore

Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address to the right. You can also stay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
Exclusive HD video interview with Mr. Fumihiro Sakakibara, General Manager - Japan, Macao Government Tourism Office. Aviation industry update from the Group CEO of AirAsia, Mr. Tony Fernandes, and Gary Chapman, Emirates' President Group Services and dnata. Exclusive HD video interview with Mr. John R. Rolfs, General Manager of The Ritz-Carlton, Tokyo and Vice President Japan & Korea. In this interview, filmed in a luxurious suite at The Ritz-Carlton, Tokyo on Sunday, 24 September 2017, we ask Mr. Rolfs to tell us more about the property.
Macao Tourism Update Aviation: AirAsia and Emirates The Ritz-Carlton, Tokyo
What exactly is going to happen to The Dusit Thani Bangkok hotel, when will it close, what about the staff, when will the new Dusit Thani Bangkok open and what will it be like? In this exclusive HD video interview with Ms. Sukanya Janchoo, General Manager of The Dusit Thani Bangkok, Steven Howard of asks Khun Sukanya about the hotel, its markets, RevPAR and these major changes. Travelodge Hotels Asia’s Brands and Expansion Plans - Exclusive HD Video Interview with Stephen Burt, Chairman. Exclusive HD video interview with Alejandro Bernabe, Group Director of Avani Hotels and Resorts. We talk about Avani Hotels' future plans and what exciting new developments are in the pipeline. You will also learn that Avani is about to announce a new sub brand, is currently building its first resort with private pool villas and what the group's position is on new technology.
Dusit Thani Bangkok Travelodge Hotels Asia Avani Hotels & Resorts
Jonathan Wigley, CEO of Travelodge Thailand, outlines expansion plans in HD Video Interview. Exclusive HD video interview with Myanmar's Minister of Tourism and Hotels, H.E. U Ohn Maung, about the status of tourism in the beautiful and mystical country of Myanmar (formerly known as Burma). Birth of a Luxury Thai Hotel Brand - HD Video Interview with Christopher E. Stafford, Chief Operating Officer of the newly formed 137 Pillars Hotels & Resorts.
CEO of Travelodge Thailand Myanmar Tourism Update Birth of Luxury Thai Hotel Brand
This HD video tour of Thai AirAsia X's brand new 337-seat Airbus A330-300 aircraft was filmed at Don Mueang Airport in Bangkok, Thailand on 14 May 2014  Exclusive HD video interview with Jaime J. Bautista, President & Chief Operating Officer (COO) of Philippine Airlines (PAL) HD video of the interior and exterior of a Thai Vietjet Airbus A320-200.
Thai AirAsia X A330-300 PAL President & COO Thai Vietjet A320-200
Inside Qatar Airways Boeing 787-8 Dreamliner - HD Video It takes 800 workers between 65 and 80 days to assemble, install, test, paint, furnish and deliver an Emirates Airbus A380. Showers, Bars, Lounge - The Emirates Airbus A380 Has Them All - HD Video Tour Thai Airways International Takes Delivery of Brand New Boeing 777-300ER
Qatar Airways B787 Emirates A380 Thai Airways B777-300ER
Latest Travel News
Copyright © 1997-2017