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The Dubai Mall, the flagship project of Emaar Malls Group
and one of the world’s largest shopping and entertainment destinations, is
going to house the world’s largest indoor Gold Souk. A dazzling precinct with a collection of over 220 gold and jewellery retailers, including
a selection of dedicated cafés and restaurants, the Gold Souk experience culminates at the treasury dome, a 25m x
13m atrium – a dynamic projection ceiling with ever-changing multimedia shows.
Designed by Northpoint architects, the Gold Souk recreates the traditional charm of an Arabian souk reflecting the rich regional heritage of
the gold trade. Walking through its meandering corridors and themed courtyards, The Gold Souk reveals the journey of the travelling
merchants crossing the desert expanse to trade gold and other commodities - the main north entrance begins the story with life-size bronze
camel sculptures resting under a starry sky and an Arabian stallion in the south entrance. Accentuated with decorative gold and marble
detailing, the Gold Souk’s traditional theme is a key attraction to The Dubai Mall.
Mr Jim Badour, CEO of Emaar Malls Group,
said, “The Dubai Mall is redefining the shopping and leisure experience with its rich array of
components, including the world’s largest indoor Gold Souk. The Gold Souk is much a tribute to the region’s rich heritage as to further
strengthening the gold and jewellery trade, for which Dubai is renowned globally.”
The Dubai Mall has a total internal floor area of 5.9 million sq ft and gross leasable space of 3.77 million sq ft, which is equivalent to the size
of 50 football fields. The mall will feature over 1,200 stores, including two anchor department stores and 120 food & beverage outlets.
Other key components of the mall include a world-class Aquarium featuring 33,000 living animals; an Olympic-size Ice Rink;
KidZania, a
children’s ‘edu-tainment’ concept; Fashion Avenue, a dedicated haute couture precinct; The Grove, an indoor-outdoor streetscape with
fully retractable roof; a SEGA indoor theme park; and a 22-screen cineplex along with car parking facilities for 14,000 cars.
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