Emirates Airline has launched Business Rewards, an innovative
new rewards programme tailor-made for small and medium enterprises (SMEs).
An online-based programme, Business Rewards offers SMEs the opportunity to benefit from employee flights. Each time a registered
employee books their Emirates flight through Business Rewards, the business earns Business Rewards Miles while the individual traveller
continues to earn their Miles from Skywards, Emirates’ frequent flyer programme. The company can then redeem accumulated Business
Rewards Miles against future flights.
Keith Longstaff, Emirates’ Divisional Senior Vice President, Commercial Operations Worldwide
said, “Business Rewards is a result of months of research and planning, to understand what our SME customers want in a reward
programme, and how we can transact and add value to them in an online environment. We believe the SME community in the UAE will embrace
Business Rewards, and we look forward to introducing the programme to other markets in the coming months.”
In addition to reward miles, Emirates’ Business Rewards programme also provides a convenient online portal for administrators in SMEs to
manage employee travel on Emirates Airline. The company must register with Business Rewards in the country where it is located, but it
can accumulate Miles for travel undertaken by employees at all their branches into one central account.
Emirates Business Rewards is immediately available online to small and medium-sized businesses based in the UAE. The programme
is also expected to be implemented soon in other markets served by Emirates.
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