ASIA Travel Tips.com

 

200% Growth in Online Bookings for Thai Airways International

Search ASIA Travel Tips .com Latest Travel News Send to Friend Thursday, 19 June 2008

Thai Airways International has now launched Amadeus' e-Merchandise solution in five major markets. By adopting e-Merchandise to provide advanced shopping capabilities on their website, Thai Airways has increased online domestic bookings by 200% over three months and set a target to quadruple its online bookings by year end 2009.

Khun Danuj Bunnag, Vice President, Marketing Planning and Revenue Management, Thai Airways, said, “Since 2000, we have also been working with Amadeus to continuously improve the online user experience and functionality that we offer to customers through our website. As we strive to meet our ambitious online objectives it is essential to work with a partner who understands our business and has extensive experience in maximising the value of the online channel. The results we have seen so far from Amadeus are outstanding, both in terms of 200% growth in online bookings as well as the improvements in our look-to-book ratio of 62%.”

Damian Hickey, Vice President, Airline Business Group, Amadeus, added, “Today’s traveller is increasingly turning to the internet for travel information and to make flight bookings. Thai Airways understands the need to employ progressive technologies to address these changing passenger trends and drive their business success. With the Amadeus e-Merchandise Solution, Thai Airways has not only enhanced the online experience for website visitors, but also prompted strong growth in online bookings.”

Thai Airways joins some of the world’s leading airlines - including 10 of its global alliance partners - that rely on Amadeus for their e-Merchandise needs such as Air Canada, Lufthansa, SAS, Spanair, Singapore Airlines, Turkish Airways and US Airways.

See other recent news regarding: Airlines, Aviation, Flights, HotelsPromotions, New Hotels, Thai Airways International, GDS, Amadeus


Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address above, or return to the Latest Travel News Asia main page to see all the latest headlines. You can also s
tay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
     
HD video of a Deluxe Room, Regency Club Room and a Suite at the Hyatt Regency Hua Hin and The Barai in Thailand Golf: Hyatt Open 2014 in Hua Hin (Thailand) Raises Over 1.1 Million Baht This exclusive HD video interview with Mr. Vincent Hoogewijs, Regional Vice President and General Manager of the Four Seasons Hotel Bangkok, took place on 2 May 2014
Hyatt Regency Hua Hin Hyatt Open 2014 Four Seasons Bangkok
Making a Difference: Hansar Hotels and Resorts' CSR Initiatives - Interview with CEO HD video tour of a Sea View and a Sea View XL Room at the luxurious Hansar Samui in Thailand ATR Demonstrates 72-600 Flight Simulator During Singapore Airshow 2014
Hotel CSR Hansar Samui ATR Simulator
Anantara Bangkok Riverside - Exclusive HD Video Interview with GM, Nikolaus Priesnitz GECAS to Lease 10 New Boeing Aircraft to Myanma Airways An exclusive HD video interview about the elegant Airbus A350 XWB with David Velupillai, Marketing Director for Airbus Corporate Jets at Singapore Airshow 2014
Anantara Riverside Myanma Airways Airbus A350
Inside Qatar Airways Boeing 787-8 Dreamliner - HD Video It takes 800 workers between 65 and 80 days to assemble, install, test, paint, furnish and deliver an Emirates Airbus A380. Showers, Bars, Lounge - The Emirates Airbus A380 Has Them All - HD Video Tour Thai Airways International Takes Delivery of Brand New Boeing 777-300ER
Qatar Airways B787 Emirates A380 Thai Airways B777-300ER

Latest Travel News
Advertising
Advertising

 
Contact Details | Privacy | About Us | ASIA Travel Tips.com © Copyright 1997 - 2014 - ASIA Travel Tips.com - All rights reserved