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A rare bottle of Evian natural mineral water, exclusively created and designed by world-renowned French fashion designer Christian
Lacroix, has been auctioned for a world record US$23,000 (AED84,486) at the Jumeirah Festival of Taste Gourmet Gala in the ballroom of the Burj Al
Arab.
The auction was attended by an adjudicator from Guinness World Records, who confirmed the world record for the most expensive litre of
water.
The event was one of the highlights of the second biennial Jumeirah Festival of Taste, which
brought seven celebrity chefs to Dubai to prepare a spectacular array of food in awe-inspiring events throughout Jumeirah’s properties.
James Martin, Jean-Christophe Novelli and Michel Roux, who took part in the first Festival in 2006,
all returned to the emirate and were joined this year by Ainsley Harriott, Kerry Heffernan, Brian Turner and Cyrus
Todiwala.
Evian, one of the Festival’s regional partners, made the exclusive Haute Couture bottle available to auction to the audience who had come to the
event to enjoy a lavish five-course meal prepared by the participating chefs in the
world-famous Burj Al
Arab.
The bottle is an
original creation, taking its shape from the feminine form and resembles an ‘Ice Queen’. Handmade and blown to shape
by Robert Niederer, recognised as one of the best glass blowers in the world, the piece of art drew much interest from the Jumeirah Festival of
Taste guests.
The bottle was purchased at auction by Dubai resident Shazzie Hoss. All proceeds from the auction, which took place in the Al Falak ballroom of
the Burj Al Arab, have gone to support the Dubai Autism Center.
“We were incredibly pleased to be able to offer such a fitting platform for the auction of this exclusive bottle,” said Marco Nijhof, Senior Vice
President Middle East, Africa and South Asia at Jumeirah. “The Jumeirah Festival of Taste Gourmet Gala event was supported by a number of
significant sponsors and Evian’s role in raising money for such a worthwhile cause made the evening even more memorable.”
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