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AirAsia’s extensive
use of modern information and communications technology (ICT) to support
its operations across all ten ASEAN countries and China has earned the airline
recognition from The Association of Computer and Multimedia Industry, Malaysia
(PIKOM), one of the country’s largest and foremost ICT industry
associations.
The association conferred on AirAsia the PIKOM ICT Organization Excellence Award. AirAsia Group CEO Dato’ Sri Tony Fernandes received the
award from Datuk Dr. Maximus Johnity Ongkili, Minister of Science, Technology and Innovation, during the association’s recent annual
leadership awards ceremony in Kuala Lumpur.
Tony said,
“Our investment in technology to grow the business across all fronts is bearing fruit. ICT has enabled us to offer cutting edge products and to
continue to offer quality service to our constantly expanding passenger base. AirAsia’s use of ICT is second to none in the airline industry. All
areas of our business are supported by ICT, which allows us to be fast and efficient in servicing our guests, who use our technological tools to,
among others, check flight schedules, book seats, pre-order meals and buy holiday packages. ICT has been instrumental in the success of
AirAsia”
Over 80% of AirAsia’s flight bookings are done via the internet.
PIKOM’s annual awards recognize outstanding ICT industry leaders and users. PIKOM counts among its members over 1,000 companies
engaged in the whole range of ICT products and services. PIKOM’s member companies account for 80% of Malaysia’s ICT trade.
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