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InterContinental Hotels Group
has signed an exclusive agreement with MAK Hotel Holdings, a member of the M.A. Kharafi Group of Kuwait,
to develop an InterContinental Hotel in the Syrian capital.
Located in the city centre, the 370-room InterContinental Damascus, due for completion in 2010, will form part
of an integrated development which will include a shopping mall, cinema complex and office space.
John
Bamsey, Chief Operating Officer, IHG, Middle East & Africa, said, “The M.A. Kharafi Group is one of the largest
groups in the
Middle East and we are delighted to be partnering with them on the InterContinental Damascus. Over the last few years we have witnessed
a substantial increase in tourism levels to Syria; our aim is for IHG to be at the forefront of this demand for accommodation. When open,
InterContinental Damascus will offer guests a luxurious and first-class place to stay while discovering this historically rich location;
testament to InterContinental’s commitment to provide authentic and enriching destination experiences for all
guests.”
Incorporated in the design of the InterContinental Damascus are a number of world-class meeting rooms, specialty shops, health club and
spa. The property will also feature one of the largest grand ballrooms in Damascus, with capacity for 2,500 people. With other highlights including
an all-day dining restaurant, three speciality restaurants and bar, the hotel is set to become a key attraction for both local and international
travellers.
With tourism to Syria increasing rapidly and the Ministry for Tourism visitor figures indicating a 23%
growth in the first quarter of
2008, the Syrian government has significantly increased spending on tourism, recognising the pivotal role that it can play within the
nation’s economy. As part of this spending, the government has implemented a substantial marketing campaign, coupled with planned
infrastructure, to improve leisure facilities across the country.
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