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Microsoft and Emirates
are to set up an Innovation Lab in Dubai to develop new products and services for the travel industry using
Microsoft's cutting-edge technologies and tapping on Emirates' expertise and experience in developing IT solutions for the aviation and
travel industry.
Microsoft will work with Emirates experts in the "Dubai Innovation Lab", which will be amongst the first of its kind for both companies in this
field. The lab will enable Emirates' IT division, Mercator, to incubate and develop creative new solutions for airline and travel customers
around the world, including Emirates Airline. Mercator's IT solutions are today used by over 100 airlines globally.
"Innovation has been a cornerstone of Emirates' success across our businesses. By working with technology leader Microsoft to develop
cutting-edge products and services, we are looking to reinforce our commanding position in the travel industry and continue to pioneer new
ways to serve our customers better," said HH Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline &
Group
The lab will take Microsoft's latest technologies and apply them to the development of new ways of doing things across all parts of the travel
and aviation industry - from reservations and check-in to cargo and ground handling systems.
"Emirates Airline has established a powerful reputation as a dynamic, forward-thinking company, and this agreement will strengthen this
reputation further," said Charbel Fakhoury, General Manager, Microsoft Gulf. "By adopting these next-generation technologies, the airline is
setting an important precedent. The Gulf region has a massive potential to contribute to the global development of technology-driven
innovations, and Emirates is leading the way."
Through the innovation lab, Emirates and Microsoft will explore implementation of technologies based on Microsoft software and hardware
as well as online services such as the Windows Live platform.
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