ASIA Travel


AirAsia recognized as ‘Top Brand to Watch’

Search ASIA Travel Tips .com Latest Travel News Send to Friend Monday, 10 November 2008

AirAsia has been recognized as the ‘top brand to watch’ in the UK Trade & Investment’s New World Brands annual report. The low cost airline is the only South East Asian company to make the list of top ten brands from emerging markets across Brazil, Russia, India and China.

New World Brands, which was produced in co-operation with the Economist Intelligence Unit, examines many of the world’s fastest-growing and most innovative companies from emerging markets. AirAsia is ranked above other successful companies such as Chery Automobile, Haier, Marcopolo, Reliance, and Springs Global.

AirAsia currently flies to more than 60 destinations and boasts one of the lowest operating costs of any carrier worldwide. The airline has optimised costs by operating a fast turnaround time, improving aircraft utilization and crew efficiency, and providing a pay-per-use passenger service, all of which results in savings.

Dato’ Sri Tony Fernandes, AirAsia Group CEO, said, “This is a great achievement for AirAsia to be recognized as a top new world brand and reflects our hard work and pioneering attitude to make air travel an affordable reality for everyone across Asia. We always focused on being a global brand and the investment is now beginning to reap the rewards.”

According to the report, leading brands from emerging markets are “shaking up industries” and challenging conventional business wisdom while benchmarking themselves against global standards.

Tony Fernandes added, “Despite the current challenging market conditions, AirAsia is still going strong. We have successful joint ventures in Thailand and Indonesia, as well as AirAsia X, the low-cost, long-haul subsidiary of AirAsia. Our fleet in Malaysia has been fully upgraded with the more modern Airbus A320s. We are vigilant in our efforts to maintain AirAsia’s notoriously low fares, and our disciplined low-cost model sets a global standard for airline efficiency.”

AirAsia was also recently ranked Top 5 among Asia Pacific’s airline brands, ahead of Malaysia Airlines and Qantas, among others, in the Top 1000 Brands 2008 survey conducted by TNS for Hong Kong-based Media magazine.

See other recent news regarding: Airlines, Aviation, Flights, HotelsPromotions, New Hotels, AirAsia

Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address to the right. You can also stay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
Sustainable Hotels and MICE. Exclusive HD video interview with Grace Kang, Managing Partner of Greenview Hospitality. Criteo Travel Flash Report 2016. Exclusive HD video interview with Mr. Daniele Beccari, Global Head of Travel at Criteo. Chef Fernando Arevalo, originally from Bogota, Colombia, worked his culinary magic in New York and Hong Kong before moving to Singapore where he is today the Executive Chef of Artemis Grill on the 40th floor of Singapore's newest green building - CapitaGreen.
Sustainable Hotels and MICE Criteo Travel Flash Report Colombian Chef in Singapore
Exclusive HD video interview with Mr. Hiroshi Sawabe, Executive Director of the Office of International Tourism, at JATA (Japan Association of Travel Agents). In this interview filmed on 24 September at the JATA Tourism Expo 2016 in Tokyo, Japan, Mr. Sawabe speaks to Steven Howard of TravelNewsAsia about the status of tourism within the country. HD Videos from Sabre's Travel Technology Exchange APAC 2016. Sabre, a leading technology provider to the global travel industry, hosted over 500 members of the Asia Pacific travel industry at its inaugural Asia Pacific Travel Technology Exchange (TTX) conference in Beijing from 21 to 24 September 2016 Spa and Wellness Industry - HD Video Interview with MD of Thailand-based Destination Spa Management, Joy Menzies.
Japan Tourism Update Sabre TTX APAC 2016 Destination Spa Management
Jonathan Wigley, CEO of Travelodge Thailand, outlines expansion plans in HD Video Interview. Exclusive HD video interview with Myanmar's Minister of Tourism and Hotels, H.E. U Ohn Maung, about the status of tourism in the beautiful and mystical country of Myanmar (formerly known as Burma). Birth of a Luxury Thai Hotel Brand - HD Video Interview with Christopher E. Stafford, Chief Operating Officer of the newly formed 137 Pillars Hotels & Resorts.
CEO of Travelodge Thailand Myanmar Tourism Update Birth of Luxury Thai Hotel Brand
This HD video tour of Thai AirAsia X's brand new 337-seat Airbus A330-300 aircraft was filmed at Don Mueang Airport in Bangkok, Thailand on 14 May 2014  Exclusive HD video interview with Jaime J. Bautista, President & Chief Operating Officer (COO) of Philippine Airlines (PAL) HD video of the interior and exterior of a Thai Vietjet Airbus A320-200.
Thai AirAsia X A330-300 PAL President & COO Thai Vietjet A320-200
Inside Qatar Airways Boeing 787-8 Dreamliner - HD Video It takes 800 workers between 65 and 80 days to assemble, install, test, paint, furnish and deliver an Emirates Airbus A380. Showers, Bars, Lounge - The Emirates Airbus A380 Has Them All - HD Video Tour Thai Airways International Takes Delivery of Brand New Boeing 777-300ER
Qatar Airways B787 Emirates A380 Thai Airways B777-300ER

Latest Travel News

Copyright © 1997-2017