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Galileo
has added Marco Polo Hotels to its Best Available Rate (BAR) programme.
Galileo BAR is
a programme which enables hotel chains to provide travel agents with access to the
best available published, non-restricted rates either online or over the phone via the hotel chain’s reservation line. This
ensures that all Galileo-connected travel agents can be confident that the hotel rates displayed on their desktops
are the best available in any channel thereby reducing the need to shop outside of the GDS.
Participants in the Galileo BAR programme represent nearly 50% of Galileo’s hotel booking traffic worldwide. In
addition to Marco Polo Hotels, the programme has seen encouraging take up within Asia Pacific with a number of
major hotel chains participating, including Meritus Hotels & Resorts; Shangri-La Hotels & Resorts; Oberoi Hotels &
Resorts; Raffles Hotels & Resorts; Mandarin Oriental Hotels Group; and Millennium &
Copthorne.
Jeffrey Flowers, President of Marco Polo Hotels, commented, “We are very happy to participate in Galileo’s Best
Available Rate programme which complements our sales and marketing objectives through increased brand share and
bookings, and provides a consistent rate policy across our distribution platforms. Additionally, with this
programme, we will be able to assure our guests that the rate they get from a travel agent is the very best available.”
See
other recent news regarding:
Galileo,
Marco
Polo Hotels, GDS
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