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Visitors to Singapore seeking information to enhance their stay can
now drop by the new mobile Singapore Visitors Centre (SVC) along the pedestrian walkway in front of Ngee Ann City Civic Plaza, which
open its doors today.
Spacious and strikingly dressed in the signature red and Peranakan motifs of the Uniquely Singapore brand, the new-look mobile SVC
replaces its predecessor, which was half its size and showing signs of wear and tear. The former kiosk was set up in July last year to cater
to the high visitor traffic during last years Great Singapore Sale, and saw an average of almost 21,000 tourists a month. Its replacement has
the added advantage of being mobile.
Mr Ken Low, Assistant Chief Executive (Brand & Communications) at the Singapore Tourism Board, said, As we continually seek to
enhance the experience for visitors seeking tourist information and assistance, we see the SVCs taking on a more mobile nature so that they
can be deployed easily to strategic locations and events where pedestrian traffic is high, thereby making information and service channels
more easily accessible. The mobile SVCs can also be easily brought to key outdoor events which do not require permanent SVCs on site. In
this way, we can ensure that visitors will always have access to information and service where and
when they need it most.
Already, there are plans to have a mobile SVC near the city circuit for the highly anticipated inaugural 2008
Formula 1 SingTel Singapore Grand Prix, to be held on 28 September 2008 at the Marina Bay area.
The mobile SVC at Ngee Ann City
on Orchard Road, is the first such centre to be housed in a specially designed air-conditioned container. Measuring 12m by
2.5m with a height of 4.2m, it was customised inside and out to offer visitors a warm
service environment.
Inside its vibrant red walls is a generous space with sleek pearl white finish counters accentuated by colourful displays of a wide array of
brochures, event information, visitor guides and maps. On hand to lend their assistance and suggest itineraries are the knowledgeable
Customer Service Officers. The SVC will also serve as a point where visitors can collect items linked to special promotional activities. Those
in a hurry to have queries answered quickly can opt to stop by a canopy window where SVC staff members are in attendance. The SVC is
open from 9.30am to 10.30pm daily.
Apart from the mobile SVC at Ngee Ann City, other SVCs can be found at Little India, Suntec City and Liang Court, as well as at the arrival
and transit lounges of Changi Airport, including at the new Terminal 3 when it is operational from 9 January 2008. The SVCs at Terminals 1
and 2 arrival halls will undergo a makeover in the first quarter of 2008. However, those at the transit lounges at these two terminals will
remain in operation. Two other SVCs at the Singapore Cruise Centre and opposite The Heeren will close from 3 January 2008. The STB is
also looking into alternative locations along Orchard Road to set up another SVC.
See
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Hotels,
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