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Royal & SunAlliance and UPS join Air Miles in Middle East

Travel News Asia Wednesday, 28 February 2007

Air Miles in the Middle East has diversified its participant portfolio to include Royal & SunAlliance, a global insurance leader, and UPS - a leading package delivery company.

“As the regional economy continues to enjoy exponential growth, we see more potential for Air Miles to expand its operations and diversify into new industries,” said Dave Battiston, CEO, Rewards Management Middle East Limited, the company that operates Air Miles across the region.

Air Miles cardholders can simply enter their card number while applying for a quote online from Royal & SunAlliance’s website, and they will be able to add more Air Miles to their account with every purchase.

“We believe in going the extra mile for our customers and giving them more value for their money,” said Royal & SunAlliance Manager – Broker Relationship & Affinity Partners, Rakesh Nayar. “By partnering with Air Miles, we are giving customers more reward choices which is a great value-added proposition.”

Air Miles cardholders can collect Air Miles for both UPS and Royal & SunAlliance transactions from March 1st.

Customers and cardholders can exchange Air Miles for rewards ranging from jewellery to adventure trips to electronic and electrical items.

Air Miles recently set up a new office in Bahrain and is preparing to roll out its programme to other Middle East markets.

See other recent news regarding: Air Miles, Miles

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