Phuket Raceweek signs Six Senses as Title Sponsor for 2008

Six Senses Resorts and Spas has signed on as Title Sponsor of Thailand’s monsoon season regatta, Phuket Raceweek, now gearing up for its 5th year. The Six Senses Phuket Raceweek 2008 will be held from 23 - 27 July 2008 at the Evason Phuket & Six Senses Spa on Phuket Island’s southeast coast.

“Six Senses are delighted to be associated with this prestigious event because sailing as a sport fits with our core purpose ‘to create enriching and innovative experience in a sustainable environment’,” said Six Senses Chairman & CEO, Sonu Shivdasani. “We look forward over the coming year to working closely with the organisers so that, together, we can build on what has already been achieved and confirm Six Senses Phuket Raceweek as one of the region’s top sailing events.”

Evason Phuket has been the Raceweek base from the first event and has proven to be one of Asia’s most treasured regatta venues. Just a few minutes from the racing start line, the Evason’s regatta HQ lends itself to organiser IMAGE asia’s unique one-regatta-one-venue policy, with registration, post-race regatta bar, prize givings and parties all in the same waterside location.

“The entire team at Evason Phuket has enjoyed hosting Phuket Raceweek since the first event in 2004. In becoming the title sponsor under the Six Senses brand, this will continue to promote new awareness of the region as a premier sailing destination,” said Henry Gray, Area General Manger, Evason Phuket & Six Senses Spa, adding, “We’re all looking forward to another successful Raceweek in 2008."

Joining Six Senses as a new sponsor of Raceweek in 2008 is Rodenstock, the prestigious manufacturer of German eyewear, already making waves in Asian markets.

“We’re very excited about these two sponsorship developments, particularly as they’ve come in so soon after we started marketing the 2008 event,” said  IMAGE asia’s managing director, Grenville Fordham, adding, “We’ve run Raceweek on a very tight budget to date, so Six Senses and Rodenstock coming on board mean we’ll have more resources to put into next year’s regatta.”

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