China Southern Airlines launches New Customer Service Enhancements

China Southern Airlines has launched a series of new premium service commitments including offering free cocktails to all First Class (adult) passengers on all flights from Guangzhou to Beijing, Los Angeles, Paris and Sydney.

In addition, the airline has added the following new customer service enhancements:

- A new “Five Star Diamond” Customer Service Hotline, 95539, providing customers a 24-hour reservation center which will handle all customer inquiries;

- 24 hour, live bilingual Chinese and English online passenger & cargo sales and inquiries services on the Internet on the company’s Chinese and English language website;

- In case of possible flight delays, China Southern Airlines pledges to notify passengers of the latest flight status on an on-going, 30-minute basis;

- Customers can make their seat selection and print out their boarding passes (via the airline’s website) within 12 hours before flight departure. This newly launched service is currently available in 13 Chinese cities - including Beijing and Guangzhou - with plans to expand to 28 cities this year;

- China Southern pledges to deliver the first piece of luggage within 15 minutes at each airport served in China (when the aircraft is parked at the jetway) and within 30 minutes when parked on the tarmac.

The airline has established new “Customer Experts”, airline ground staff specifically charged with meeting the personal travel needs of all First Class passengers. These new Customer Experts will be meeting all First Class passengers (with name signs) at each gate and will guide through any local connection service within China.

The airline is also enhancing its in-flight meal service, offering customers an expanded selection of local Cantonese specialties and cuisine.

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