is supporting the development of junior tennis in Canada with the establishment of
the Emirates Airline Award. The award will consist of CAD25,000 to support the
junior women's Fed Cup Team in 2007 and the junior men's Davis Cup Team in 2008.
"Funding the development of Canada's budding tennis stars has always been a challenge," said
Greg Wood, Vice President Corporate Partnerships, Tennis Canada. "Our junior Fed Cup and Davis
Cup teams have always been under-funded. This support from Emirates will go a long way toward
helping our stars of the future secure much-needed international competition experience."
the Rogers Cup women's tennis tournament the past, present and future of
women's tennis in Canada were represented at the presentation of the
Emirates Award at centre court Sunday night in Toronto. Former Canadian
tennis great and renowned coach Carling Bassett-Seguso was on hand with
the present coaches of the junior Fed Cup team as well as young players
vying for a future spot on the team.
"Supporting sports and cultural initiatives are important to Emirates in every market we serve around the world," said Mary Heron, District
Manager for Canada, Emirates. "Now that we are starting non-stop service between Toronto and Dubai, the timing of the Rogers Cup was
perfect to offer support to the young women who we hope will one day represent Canada at this very event."
Emirates begins non-stop services between Toronto and Dubai
from 29 October, subject to government approval, with the new
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