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Utell Hotels & Resorts selects Leonardo to provide eBook solution

Search ASIA Travel Tips .com Friday, 18 May 2007

Leonardo Media has been selected by Utell Hotels & Resorts, a service of Pegasus Solutions, to provide an eBook solution for their Niche Brands and Utell Collections - commencing with the Spa and Golf Collections and Luxury and Boutique Niche Brands.

Under the agreement, Leonardo will provide Utell with a template driven eBook for each Collection that will permit free format textual content for customisation of message by Hotel and by Collection as and when they grow.

A key feature of the solution is the "auto-update functionality" that enables Utell to make regular updates to their textual and image content via a portal, feeding directly from the Utell Digital Asset Management Platform ensuring that information displayed is always fresh and up-to-date.

Commenting on the announcement Alan Jeffers, COO - Hotel Representation Services, Pegasus said, "T he introduction of e-books further enhances our reputation of providing an unrivaled range of innovative marketing and distribution solutions for member hotels. In particular, eBooks will provide the speed and flexibility hotels require as Utell Hotels & Resorts expands the range of elective marketing initiatives delivered online to increasingly targeted audiences."

See other recent news regarding: Leonardo, Utell, GDS, Pegasus Solutions

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