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INTER-CONTINENTAL HOTELS LAUNCHES 'WHOLE WORLD HALF OFF' SUMMER PROMOTION

20 May 2002



This summer holidaymakers are being given the chance to stay at some of Six Continents most acclaimed five star hotels - from Paris in France to Zhengzhou in China - at savings of 50% or more.

Inter-Continental is launching its new global summer promotion, called "Whole World Half Off", offering holidaymakers the chance to stay at more than 135 hotels, in over 70 countries, for half the normal price.

Supported by a global US$3 million advertising campaign, the Whole World Half Off promotion is available at participating hotels, seven days a week from 24 May until 8 September 2002 inclusive. Rates begin at US$137 in Singapore and as low as US$63 in China. Properties participating in this special offer include those in Tahiti, Bora Bora and Moorea in French Polynesia, Wellington in New Zealand to New Delhi in India. 

"This is the best deal we've launched yet. We're introducing the 'Whole World Half Off' initiative as a means of stimulating bookings for our hotels, as well as giving guests a true incentive to travel, " says Patrick Imbardelli, Vice-President Marketing, Six Continents Hotels, Asia Pacific. "The savings are available seven days and allow guests to combine a fabulous room with full breakfast for two and enjoy it for half the price. We're supporting the promotion with a global advertising and direct marketing campaign which will run in key Asia Pacific countries such as Hong Kong, Japan, Australia and China". 

From the many historic landmark hotels that are as much a part of a city's present as its glorious past - to the striking contemporary hotels, that reflect the vibrant cultures they represent - to superb resorts that are both a tribute and an attribute to the natural beauty surrounding them - Inter-Continental offers exceptional comfort, convenience and service throughout the world. 

Notes:

Available at participating hotels

The Whole World Half Off promotion includes a 50 per cent discount on the hotels standard rate and breakfast for up to two people

World Half Off may be available only on certain room types and rate may vary based on room types available

Rate is per room per night, double occupancy

Exchange rates as per April 24th 2002

Black out dates may apply

48 hour advance reservations required

Limited number of rooms available on this promotion

Not available to groups or with any other promotional offer. Other restrictions may apply

Bookings and stays are valid in North America, Latin America and Asia Pacific between 24 May and 8 September 2002

Bookings and stays are valid in Europe, Middle East and Africa between 14 June and 8 September 2002

Six Continents Hotels, the hotel business of Six Continents PLC of the United Kingdom [LON:SXC, NYSE:SXC (ADRs)], owns, manages, leases or franchises more than 3,260 hotels and 514,000 guest rooms in nearly 100 countries and territories. 

The following are some of the service marks owned by Six Continents Hotels, Inc., its subsidiaries or affiliates: Holiday Inn, Crowne Plaza, Express by Holiday Inn, Holiday Inn Select, Holiday Inn Garden Court, Holiday Inn SunSpree Resort, Staybridge Suites by Holiday Inn, Holidex, Priority Club, Inter-Continental, Forum, Parkroyal, and Centra.

Six Continents Club, Six Continents, and 6 Continents are service marks of Six Continents PLC and used under license.

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