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17. Tourism Australia and Etihad Airways Sign New 5-Year A$30M Marketing Deal: Tourism Australia and Etihad Airways have deepened their commercial partnership by signing a five-year, A$30 million marketing deal to promote Australia to leisure and business travellers in key overseas markets. The new MOU, signed today (22 June 2015) at the Australian Tourism Exchange in Melbourne, extends an existing three-year deal worth A$12 million which expires this year.

18. TNS appointed by Tourism Australia for Global Research Program: TNS appointed by Tourism Australia for Global Research Program.

19. Tourism Australia to Target Asia with New Marketing Fund: The fund will deliver an additional A$61 million to the Tourism Australia budget over forward estimates (the next four years) and is ongoing. The first year of the fund, (2012-13), will deliver A$8.5m followed by A$14m, A$17.5m, and A$21m over the following three years out to the 2017 financial year.

20. Tourism Australia Targets Corporate Meeting and Event Planners with New Campaign: Tourism Australia has launched a new integrated marketing campaign aimed at corporate meeting and event planners as part of a broader strategy to grow Australia’s high yielding business events sector to as much as A$16 billion by 2020. Launched at the Asia Pacific Incentives and Meetings Expo (AIME) 2012 in Melbourne, the campaign comes off the back of strong growth in the business

21. Tourism Australia Appoints New RGM for Greater China: Tourism Australia has confirmed the appointment of a new Regional General Manager for Greater China, Australia's highest yielding and fastest growing international inbound market. Tony Everitt has been announced in the position and will commence in the Shanghai-based role in December.

22. OMD Wins Tourism Australia Account: Tourism Australia has appointed OMD for its global media services account. The contract covers media planning and buying; search marketing and optimisation services; and social media marketing. The new arrangements will start on 1 July 2011 and run for three years, with an option to extend the contract for two further 12 month periods.

23. Singapore Airlines and Tourism Australia Sign A$11 Million Marketing Deal: Singapore Airlines and Tourism Australia have signed a new three-year strategic marketing deal worth A$11 million. The agreement will see the two parties jointly fund a range of tourism campaigns and promotional activities in eight of Australia’s key inbound markets – China, Germany, India, Indonesia, Japan, Malaysia, Singapore and the UK.