Dubai’s 300 square meter stand at the European Incentive and Business Travel Meetings Exhibition (EIBTM) that opens in Geneva on Tuesday 21st May is designed to make a remarkable visual impact on the international trade visitors according to the Dubai Department of Tourism and Commerce Marketing
(DTCM).
“EIBTM is Europe’s largest gathering of business travel professionals and it is vital to influence the key decision makers who gather here to conduct business and provide them with a welcoming on-stand ambience to conduct business in,” said DTCM Director Operations and Marketing, Mohammed Khamis bin Hareb.
"The posters on stand use incredible professional quality visuals to maximize the impact of the images designed to appeal to the experienced business travel professional visiting our stand,” Mr. bin Hareb said.
Competition at EIBTM is forceful and creativity and ingenuity supported by the highest quality of design are vital in order to stand out and make an impact in this fiercely competitive travel market place.
The imposing Dubai stand has the tall wind towers as the central feature giving an attractive glimpse of old Dubai. The visuals on stand blend the traditional with the modern and six strategically located giant plasma televisions playing the DTCM’s Destination Dubai video add to the attraction. |
