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SRS-WORLDHOTELS launches Meeting Planners Solution

Travel News Asia 8 March 2004

SRS-WORLDHOTELS has launched a powerful new planning tool - WORLDEVENTS - for meeting and event professionals.

Developed by SRS-WORLDHOTELS, the new product combines a huge online information and booking resource at www.srs-worldhotels.com/worldevents with personal consulting services through group professionals worldwide.

“WORLDEVENTS gives meeting organisers a single point of contact, seamless connection for every one of the 450 SRS-WORLDHOTELS’ properties in 65 countries,” said Christian Fiederer, Vice President Sales & Marketing EMEA, SRS-WORLDHOTELS. “Group requests or ‘Requests for Proposal’ can also be submitted online, with a speedy response generated the same day or the next working day for international properties.”

The WORLDEVENTS meeting site, one of the first-of-its-kind for such a portfolio of independently operated hotels and hotel groups, enables event planners to identify their ideal venue and then takes them through a step-by-step planning process.

“Personal contact, however, is not sacrificed, as there are also 12 group service centres strategically located around the globe for communication and customer service in almost every business language,” added Fiederer.

“The sheer breadth of options can be daunting for the planner to sort through, especially with the rapid pace of business today. WORLDEVENTS delivers the efficiency of one single contact for our entire portfolio, the speed of same-day quotes, and the accuracy of guaranteed rates. It is the right product for today’s meetings market.”

Additionally, WORLDEVENTS customers are offered a regular email newsflash detailing spot-purchase special offers for value dates from hotels around the world and convenient electronic brochures instead of ever-outdated paper collateral.

“All hotels in the SRS-WORLDHOTELS portfolio have pledged to deliver the highest service levels by committing to a WORLDEVENTS Charter,” says Christian Fiederer. “These service guarantees plus the smart information, venue finding and booking options are ultimately helping the planner and the guest to save money.”

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