Le Montreux Palace in Switzerland
has changed its name to Raffles Le Montreux Palace. This change is
expected to position the hotel to be able tap into and benefit from cross-selling initiatives with its sister hotels and other marketing
programmes of Raffles International worldwide.
The 98-year-old hotel, with its rich heritage, now shares the same Raffles brand as
the collection of award-winning Raffles hotels and resorts located across the
globe. They include Raffles Hotel, Singapore; Raffles Hotel Vier
Jahreszeiten, Hamburg, Germany; Raffles Grand Hotel d'Angkor, Siem Reap; Raffles Hotel
Le Royal, Phnom Penh, Cambodia; and Raffles L'Ermitage Beverly Hills, USA.
Raffles International has been managing Le Montreux Palace since 2001.
Ms Jennie Chua, Chairman and CEO, Raffles International said, "Over the past three
years, Raffles International has earned the respect and acceptance of the
stakeholders at Le Montreux Palace, including guests and the community we
operate in. It is now timely to combine the two legendary names, and by so doing,
blend the attributes of timeless elegance, classic style, fine tradition and service
excellence shared by Raffles and Le Montreux Palace."
Raffles Le Montreux Palace is situated on the shores of Lake Geneva, overlooking
the lake and the Alps. The luxury hotel is a jewel of the Belle Epoque architecture
and the pearl of the Swiss Riviera. Built in 1906, the hotel offers a traditional and
elegant atmosphere, and a personalised and attentive service in true Swiss style.
Its 235 rooms and suites are luxuriously furnished offering both comfort and latest