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Overseeing the communications direction for Le Meridien in Kuwait following
its takeover of the Ritz Hotel is Jean Michel Baradei, a Lebanese graduate in
hotel management of the Lebanese University in Beirut.
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Fluent in French, Arabic and English, Baradei gained work experience in
hotels in France and Lebanon during his studies, after which he completed an
internship with the Abela company in Dubai.
As well as supervising catering at Dubai International Airport, he also worked
on projects such as the Dubai Air Show and IDEX, as well as in catering management in Yemen, before moving to Beirut to assist in the opening phase
of the Gefinor Rotana hotel as guest relations manager and duty manager.
Relocated back to the Gulf in July 2001, Baradei took over as hospitality and
public relations manager for the Al Mawarid group in Kuwait, in charge of
marketing for the Ritz Hotel as well as various speciality restaurants.
Under its new management, he will now focus on promoting Le Meridien’s
brand excellence in Kuwait and establishing a platform for growth to assist in
the implementation of its alliance with the A’amal Hotels Company.
This involves five new projects over a period of three years, starting with the
renovation and relaunch of the Ritz as Le Meridien Kuwait and the opening of
two Art+Tech hotels in the country within two years.
“The dynamism demonstrated by these developments reflects the growth of
confidence in Kuwait as a business centre, and I’m delighted to be charged
with the initial communications responsibility for Le Meridien’s new strategy in
the country,” said Baradei. |
