This year’s Thailand Tourism Festival
(TTF) held at Lumphini Park in Bangkok from 17 to 21 January
attracted 687,783 Thai and foreign visitors, up 8.64% on the
Of the total, 651,188 Thai people visited the
event as well as 36,595 foreigners. They spent an
estimated 390.5 million Baht, the vast majority of which (181
million Baht) was spent on food and beverage followed by crafts
and products (154.71 million Baht).
The visitor survey
conducted by TAT showed a satisfaction rate of 91.7% by Thai
visitors and 98.2% by foreign visitors.
TTF is designed to highlight key outstanding
landmarks, cultural heritage, and the best products from around
Amongst the 860
booths, the top ten favourite destinations were: Chiang Mai,
Chiang Rai, Phuket, Surat Thani, Nan, Krabi, Kanchanaburi, Mae
Hong Son, Trang and Satun.
Mr. Yuthasak Supasorn,
Governor of the TAT, said, “Because this festival was also widely
covered by the Thai media, we are optimistic that the publicity
generated will boost travel to provincial Thailand, in line with
our strategy to promote the rural areas, better balance visitor
flows and distribute tourism income nationwide. I would
like to thank all the visitors for coming, and the many people at
all levels who worked so hard to make this festival a success.”
This year the TTF also included a concert performance by the well-known
Thai saxophonist, Koh Mr. SaxMan and the Sound of Siam, and 20
musicians worldwide. Their repertoire featured a special ‘Open to
the New Shades’ album of 13 songs that reflect the artists’
impressions of the kingdom as a melting pot of history, culture
and unique ways of life.