Ambitious Plans for Golden Tulip in Asia

The Golden Tulip Hotel Group has unveiled ambitious plans to develop over 100 new hotels over the next five years in Asia.

By the end of 2011 alone, five new properties will be open in South East Asia, in Bangkok, Phuket, Hua Hin and a further eight in development.

In India there are currently seven hotels operational in Delhi, Jaipur, Lucknow, Bhilai, Ranchi, Mandawa and Amritsar and by the end of 2011 another twenty hotels.

For China there are three hotels operational and 25 hotels by end of following year.

Golden Tulip concentrates on operating city-centre properties and attracting business travellers with their economy business brands Tulip Inn and the Four Star Golden Tulip Hotel. Leisure travellers are catered for in the luxurious, Golden Tulip Resorts in exotic locales such as Bali or Phuket.

Golden Tulip Hotels is part of Louvre Hotels which manages seven brands globally. The combined Louvre Group currently operate over 1000 hotels in 48 countries and is making a real impact here in Asia, with regional offices in Delhi, Shanghai and Bangkok, which latter office oversees an expansion into the lucrative markets of ASEAN.

Already planned are Tulip Inns in Pattaya, Jakarta, Kuala Lumpur, Kota Kinabalu, Phnom Penh and Sumatra, while Golden Tulip properties are planned for Bali, Bangkok and Hua Hin.

Besides the above described growth a total of approx 30 hotels are planned in South East Asia, and the main other growth areas in the next 5 years will be with the roll out of Golden Tulip and Tulip Inn Brands in India with another 40 hotels and China with another 30 hotels.

Under Louvre Hotels, the group will also expand with the budget hotel group and the group has announced a roll out of twenty five “Premiere Classe” hotels in the main secondary cities in Indonesia, starting in 2012.

Mark van Ogtrop, Managing Director for Golden Tulip in Southeast Asia, said, “We forecast growth and an increase in the number of visitors to Thailand and the region. This growth will primarily originate from within Asia. There is also a shift in the demand towards mid- tier and budget accommodation with travellers looking for more value for money, an area where there are not yet that many international brands.”

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