ASIA Travel Tips.com

STR Global to Provide Choice Hotels with Benchmarking Services

Search ASIA Travel Tips .com Send to Friend ASIA Travel Tips.com Latest Travel News Tuesday, 29 March 2011

Choice Hotels International has signed a global agreement for STR Global to provide it with benchmarking services.

Initially, STR Global will work together to roll out the STAR program to hotels in the United Kingdom, Australasia, Mexico, Central & South America, Germany and France in 2011.

Choice Hotels International has more than 485,000 rooms globally with the brands such as Clarion, Quality, Comfort and Sleep Inn, ranging from limited-service to full-service hotels in the Economy, Midscale and Upscale segments.

Bill Carlson, SVP Performance Analytics, Choice Hotels International, said, "Choice Hotels International has chosen STR Global as its provider because they offer the depth of coverage on a global basis to enable us to get the data from one trusted source and provide our hotels and our corporate office with access to the performance and benchmarking results in a practicable and easy-to-use manner."

See other recent news regarding: Airlines, Airports, Awards, Flights, Codeshare, FFP, Inflight, Lounges, First Class, Business Class, MICE, GDS, Rewards, Miles, Hotels, Apartments, Promotions, Spas, Yoga, Retreat, New Hotels, Traffic, Visitor Arrivals, Cruises, Free Deals, Interviews, Videos, STR, Choice Hotels

Subscribe to our Latest Travel News Daily Email Free of Charge by simply entering your email address to the right. You can also receive the daily news service by WhatsApp, stay updated with our RSS Feed Free Travel News RSS Feed and even add the travel news to your website. Have questions? Please read our travel news FAQ.
     
Advertising
Advertising
Copyright © 1997-2019 TravelNewsAsia.com