Travel bookings at Amadeus Asia Pacific
contracted by 4% in 2008, but the global technology partner to the
travel and tourism industry claims this decrease was comparatively
less than the GDS market as a whole, which its says fell by 7%.
Amadeus also saw growing demand for
its cutting-edge airline IT solutions. The company’s next
generation Altéa Customer Management System (CMS) was selected by
the Star Alliance as its official technology platform. Amadeus
also completed the full migration of Qantas to the Altéa Departure
Control solution in 2008, making Qantas the first airline in the
world to become fully operational on the entire Altéa CMS. Other
leading airlines in Asia Pacific such as Singapore Airlines and
Cathay Pacific have also adopted the Altéa CMS.
“We are very pleased
that in spite of the current economic environment, Amadeus
continues to gain ground against its competitors,” said David
Brett, President, Amadeus Asia Pacific. “Thanks to globalisation, travel – both corporate and
leisure – is a necessity today. The travel industry in Asia
Pacific has proven in the past to be extremely resilient,
recovering quickly through crises such as the SARS epidemic and
natural disasters. Companies are also increasingly recognising the
important role of technology in improving efficiency, and
profitability, and are selecting Amadeus as their IT partner
because our solutions are the best in the market. We expect to see
consistent demand for our IT even in these tough times, and
bookings – online and through travel agencies – to pick up rapidly
as the economy recovers.”
In Thailand, despite the financial
crisis and political unrest, official arrival numbers in the country dipped by
only 1% to hit 14.3 million in 2008.
been central to our strong performance as a company in the Asia
Pacific region. Our key partnerships with major Thai travel
players such as Thai Airways and Centara Hotels have helped
Amadeus to go from strength to strength in the home market of our
Asia Pacific head office. We continue to see major opportunities
for growth in Thailand, as it becomes a more mature market with a
stronger influence on the global tourism industry,” Brett added.
Pacific has offices in 39 countries and territories in the region.
The company has more than 19,500 travel agency customers, 92
airlines, and almost 200 hotel partners in Asia Pacific.
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