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For the first time ever, the Tourism for
Tomorrow Awards were an integral part of the annual Global Travel
& Tourism Summit, held this year in Florianópolis, capital of the
Brazilian state of Santa Catarina.
The Awards Programme, which has been under
the stewardship of the World Travel & Tourism Council (WTTC) for
the past five years, recognise and promote best practice in
sustainable tourism development all over the world.
"This
year's Tourism for Tomorrow Award winners represent a more diverse
group of businesses, organisations and destinations that are
helping to take sustainable tourism to new levels of innovation,"
Costas Christ, Chairman of the Judging Panel, told the assembled
delegates at the Summit.
"For the first time, we have the
airline sector represented, as well as micro-lending financial
credit organisation, one of the world's largest hotel groups, and
a major Caribbean tourism destination."
The 2009 winners, presented with their awards in
Florianópolis, are:
- Destination Stewardship Award - Grupo
PUNTACANA, Dominican Republic
- Conservation Award - NatureAir,
Costa Rica
- Community Benefit Award - Zakoura Foundation for
Micro-Credits, Morocco
- Global Tourism Business Award -
Marriott International Inc, USA & Global
The judging process, chaired by Costas Christ,
a world expert in sustainable tourism, included a team of
international judges and involved a stringent, three-step
selection procedure, including an on-site verification of all
finalists. The winners were then selected from among the finalists
by the Winner Selection Committee, comprising:
- Costas
Christ, Chairman of Judges, Tourism for Tomorrow Awards
-
Graham Boynton, Group Travel Editor, The Telegraph Media Group
- Fiona Jeffery, Chairman, World Travel Market & 'Just A Drop'
- Jeanine Pires, President EMBRATUR
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