Jason Bitter has been appointed Chief Executive
Officer of Air Arabia (Maroc).
The new airline which launched operations
from its hub in Casablanca on May 6, 2009 focuses on offering
value-for money-air travel to and from the Moroccan City of
Air Arabia (Maroc), which operates out of
Mohammed V International Airport in Casablanca, currently serves
eight destinations in Europe, including Barcelona, Spain;
Brussels, Belgium; Istanbul, Turkey; London, England; Lyon,
Marseilles and Paris, France; Milan, Italy.
Jason Bitter is a highly experienced industry
professional, who has worked for more than 15 years in the sector
in Europe and Asia.
Most recently, Bitter served as Chief
Executive Officer of the LCC, SkyEurope
Airlines, based in Slovakia. Previously, he served as Chief
Operating Officer of India’s low-cost carrier, SpiceJet
Limited, in New Delhi, India.
Adel Ali, Group Chief Executive Officer, Air
Arabia, said, “Jason brings with him enormous global experience in the
low-cost sector and a great set of professional skills, which he
will apply to the management of Morocco’s newest LCC and the
latest member of the Air Arabia family. With this new appointment,
Air Arabia (Maroc) will maximise the growth opportunities that
exist for the carrier in the dynamic North African and European
Bitter added, “While the worldwide aviation sector currently faces
unprecedented challenges, as a consequence of the global financial
crisis, the appeal of value-for-money low-cost carriers has never
been greater. Based on the successful management model of Air
Arabia, I am convinced that Air Arabia (Maroc) can soar to great
heights, providing travellers in North Africa and Europe with the
highest standards of safety, service and convenience at extremely
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