Passengers on SAS Scandinavian Airlines can now travel using only
their mobile phone. During a trial period (15 April and 1 July),
passengers can experience the increased simplicity of travelling with Scandinavian
Airlines between any of the following seven airports: Copenhagen,
Gothenburg, Helsinki, London Heathrow, Oslo, Stavanger and Stockholm.
"Currently, approximately 10% of SAS passengers check-in via
SMS, but our goal for 2011 is that 80% of our customers check-in
off-airport, which means online or via their mobile," said Lars Sandahl
Sørensen, Senior Vice President, Commercial, SAS. "It is very important
for us that our customers have the smoothest and simplest travel
experience possible with us. We are therefore looking forward to rolling
out the service later this year, once we have evaluated the trial."
The service will be available to all passengers with mobile internet
(WAP). Once checked in via SMS or the SAS Mobile Portal, all that is needed is one click to confirm flight
details and a Mobile Boarding Pass with a 2D bar code will be displayed.
The Mobile Boarding Pass contains the flight number, seat number,
departure and arrival time.
The 2D bar code can be used when
registering luggage at the SAS Self Service Kiosks, as well as for
security, Fast Track security and lounge access.
For the trial
of mobile barcoded boarding passes (mBCBPs), SAS is partnering with
UK-based Mobiqa. Mobiqa is IATA's Strategic Preferred Partner for mobile
boarding solutions and supplier to a number of other Star Alliance
other recent news regarding: