Messe Berlin (Singapore), the organiser of ITB Asia,
has appointed Siti Banding as Assistant Director – Buyers’ Programme.
The B2B show, which had a very successful
inaugural show in 2008, caters to the leisure, MICE and business
travel sectors of the industry. The second ITB Asia, will take
place in Singapore 21-23 October 2009.
Banding takes up
her new role with over a decade of industry experience. She has
worked on other regional travel trade shows such as the ASEAN
Tourism Forum, IT&CMA, IT&CM China, Corporate Travel World, and
Corporate Travel & Technology World.
“As the trade show for
the Asian travel market, it is vital that we have the best buyers
who have the power to purchase travel products,” said Whey Whey
Ng, General Manager of Messe Berlin (Singapore).
will help us identify quality buyers who have a proven track
record and arrange for them to engage fully with ITB Asia’s
exhibitors. We aim to satisfy the high expectations of both buyers
Banding will have overall project
management for the buyers’ programme and be responsible for
validating all registered applicants. She will manage and oversee
ITB Asia’s pre-scheduling appointments system.
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