Hilton Promotes Andrew Flack to VP of Global Brand Marketing

Hilton Hotels has promoted Andrew Flack to the position of Vice President - Global Brand Marketing for the Hilton brand.

In this newly created position, Andrew will have oversight for Hilton brand marketing strategies and functions worldwide. Those functional areas include advertising, public relations, strategic partnerships and brand promotions for the leisure and business segments, as well as Hilton Hotels Corporation graphics and, identity and hotel online tools and resources.

Additionally, he will support Hilton Worldwide Resorts marketing and business development efforts for the Customer Marketing group, Hilton HHonors programs, and hotel opening marketing initiatives.

A 20-year hotel industry veteran, Andrew was previously Vice President Sales and Marketing – Hilton Asia Pacific, where he created a new marketing organization in support of Hilton’s emerging growth markets and extended its global sales network into new countries such as India and Korea.

Previous assignments have taken Andrew to Europe, Australia, and the Caribbean. Between 2003 and 2006 Andrew led Sales & Marketing for Australasia, where he was part of the team that re-built and re-launched Hilton Sydney.

Andrew’s earlier career included seven years as a Hotel General Manager, managing Hilton properties in the UK and Australia.

Born in Malta, Andrew is a dual citizen of Britain and Australia and holds an MBA from the Australian Graduate School of Management.

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