Radisson Hotel Bangkok Sathorn launches City Life Campaign

The Radisson Hotel Bangkok Sathorn, scheduled to open in mid-2009, has launched a pre-opening campaign - “It Must Be City Life: Two Towers, One of a Kind”. This campaign is focused on introducing the Radisson Hotel Bangkok Sathorn as a crisp, captivating and cool place to visit and stay.

The new campaign is set to convey the three distinctive points of the hotel: the location, the two-tower structure landmark and the guest experience – all within the context of city life.

Radisson Hotel Bangkok Sathorn’s location stands within the crossroads of the city’s business, leisure and recreational points. It connects to both the BTS Skytrain and the MRT Metro Subway with easy access to major thoroughfares around the city.

The new hotel features a total of 436 guest rooms in both towers offering a selection of studio rooms (39.25 square metres), one-bedroom suites (64 square metres), two-bedroom suites (121 square metres) and three-bedroom suites (188 square metres).

The second tower will feature Radisson’s Extended Stay Suites, aimed at corporate clients and expatriates who prefer a city central address in the financial district.

As with all Carlson Hotels, guests will appreciate the complimentary internet access. The high speed connection is provided at no cost, with total access throughout the building, whether in the comfort of the room or in public common areas in the hotel.

“For years now, the hotel scene in Bangkok has been changing. We have seen the rise of boutique, hip and trendy hotels. We have also seen dramatic improvements in design, functionality and facilities.
Bangkok has been trying to keep up with the world’s greatest cities. The new era is now all about lifestyle and “going green.” Sure, sustainability and environmental stewardship may be grabbing the headlines, but the real change taking place is in how hotels are getting designed with a modern, residential feel. It’s the de facto rule these days,” said Samir Wildemann, General Manager of Radisson Hotel Bangkok Sathorn.

“At Radisson Hotel Bangkok Sathorn, we are prepared to embrace this change. We are a city hotel that offers both short and long term stays. So those travelers or expats seeking for a serviced residence or a temporary home can find a haven in our hotel. Our value proposition is, whether you are here for a few nights’ holiday, a weeklong business or months of project assignment, our guests can enjoy the full hotel facilities and amenities.”

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