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Dusit has been listed among Asia's top 10 hotels in
Media magazine, one of the region's leading publications for the advertising industry.
The proprietary survey was commissioned by Media magazine and was conducted
by Synovate through 9 Asian countries, with a sample size of 5,000 respondents.
Based on an article by Shusha Lamoon, entitled, "The Personal Touch," in
the August issue of the publication, the opening paragraph pointed out that "Asia hotels are finding that the key to sustained
brand success may well depend on how well they personalise the brand experience."
Dusit, which rated number 8 on the
scale has always positioned itself as "Thailand's premier hotel chain, a reflection of its professional personalised Thai service,
which has become its trademark."
The article continues to expand on the importance of websites and online
bookings, which is on the rise, allowing guests to also provide their feedback about certain hotels, their rates, services, facilities,
locations, and all other factors relating to hospitality.
Earlier this year Dusit entered into an agreement with
Micros-Fidelio to implement the Opera Central Systems Solution, providing single
image inventory online reservations, and customer information systems.
Jennifer Cronin, Vice President-Sales & Marketing for Dusit Hotels &
Resorts, said, "Dusit being the only Thai-owned hotel to be listed in Asia's top ten is recognition of our wonderful Thai heritage and marks
our exciting evolution as we expand regionally and globally. In the very near future, Dusit will make it to the top tier of Asia's best
hotel chains."
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