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Amadeus Revenue Integrity technology registers record adoption rates

Travel News Asia 6 February 2006

Amadeus’ revenue integrity technology is registering record adoption rates, with eight contract wins for the solution in eight months: in Asia with Bangkok Airways, in Europe with CSA Czech Airlines and in Latin America with Lloyd AeroBoliviano, Carribean Sun, Aeromexico and AeroRepublica, in addition to two contract renewals with Aviacsa and Aerolíneas Argentinas.

Amadeus Revenue Integrity is already one of the leading solutions of its kind in North America, where it is used by major carriers representing roughly 60% of US bookings. Its similarly strong uptake in the rest of the world is a result of the high return on investment and the fact that Amadeus Revenue Integrity is easily tailored to the needs of network and regional carriers, regardless of location. In total, 30 airlines today use Amadeus Revenue Integrity.

David Brett, President, Amadeus Asia Pacific, said, “We have achieved a lot of success in the US market, but are now equally focused on pushing into Asia, as well as other markets. One of the biggest advantages of Amadeus Revenue Integrity is that it is very easy to show a return on investment, and within weeks the benefits are clear. For example, one of our customers was able to achieve a return on investment of 500% in just three months. The strong uptake of Amadeus Revenue Integrity solution demonstrates Amadeus’ leadership in the provision of IT solutions for airlines.”

Amadeus Revenue Integrity uplifts an airline’s capacity to firm flights to ensure it is filling planes with paying customers instead of flying with empty seats. Through improving the quality of passenger name records (PNRs) and detecting fictitious or duplicate names and ticket numbers, Amadeus Revenue Integrity makes predicting the number of no-shows much more accurate. This ultimately allows the airline to improve yield, forecasting and load factors. Airlines using Amadeus Revenue Integrity have testified to a reduction of no-shows from 13% to 4% within days of starting to use the solution.

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