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Gulf Air launches New Range of Treats for Children

Travel News Asia 27 February 2006

Gulf Air has just launched a new range of goodies, games, toys and, a specially-designed children’s meal to make journeys more entertaining and engaging for children.

Complementing Gulf Air's Sky Nanny service, the new range of goodies have been compiled with guidance from members of the Sky Nanny team and exclusively designed for Gulf Air.

The goodies, available on long and medium-haul flights, come in two types of packages to suit two age groups of children, those aged between three and five and, those between six and ten years.

"We came up with these products with a specific idea – to bring in more life and fun for the children while on board," said Gulf Air Vice President Marketing and Sales Danny Barranger.

“Children are the most challenging customers to please and we will make every effort to offer them an enjoyable and memorable travel experience. We would like children to leave our flights with faces full of smiles."

The goody bag for the younger group contains a camel-soft toy, an activity book, crayons, a memory game, a sticker book, a cap and a postcard.

Children aged between six and ten years, will get a pack containing camel-soft toy, a pair of sunglasses, a Lego game, a wallet, an activity book, a 3D puzzle, a 'Magic Match' puzzle, a pencil and a cap.

Children travelling on short-haul flights will also be offered a variety of interesting items such as crayons, colouring books and more to keep them engaged during the flight.

The meals, available on all flights, come in specially-designed and brightly-coloured packaged Sky Meal boxes.

Youngsters aged 12 and under (or their parents), will be able to choose from a choice of two menus on every flight - either their usual meal favourites, or healthier options usually selected by mum and dad. (Special meal menus remain available for pre-order.)

"We have done extensive market research before introducing these products. We launched the kiddy meal after successful test-marketing with scores of children, aged between 3 and 12 years, from different backgrounds," said Gulf Air Head of Inflight Services Michael Kent.

"I am sure the specially-created mini-snacks and loads of tiny treats like chocolates will be an instant hit among the little ones."

See other recent news regarding: Travel News Asia, Children, Gulf Air

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