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9. Tourism New Zealand to launch Largest Ever Advertising Campaign in UK
Tourism New Zealand to launch Largest Ever Advertising Campaign in UK. New Zealand is preparing to launch its largest ever tourism campaign into the United Kingdom. The $7.3 million Tourism New Zealand campaign is based on research that shows that Brits are most likely to make their travel decisions based on talking to other Brits.
10. Team on-foot Wins Guinness Adventures Campaign in Singapore
Team on-foot Wins Guinness Adventures Campaign in Singapore. Over the last two months, the ‘Guinness Adventures’ campaign has pitted Singapore’s most adventurous netizens against one another for the opportunity to win a once-in-a-lifetime trip for three to Mount Everest. The campaign saw over 1,500 people take part in the Guinness Adventures challenge, forming teams of three to sca
11. France targets Youth Market in South East Asia with New Online Campaign
France targets Youth Market in South East Asia with New Online Campaign. As part of its strategy to promote France to the youth of South East Asia, Maison de la France (French Tourism Board) has launched an online campaign - France for You-th.Hosted on Maison de la France South East Asia’s website this campaign has been put together in partnership with Club Jeunes (Youth Tourism di
12. Virgin Atlantic launches New Premium Economy Advertising Campaign
Virgin Atlantic launches New Premium Economy Advertising Campaign. Virgin Atlantic is launching its first Premium Economy advertising campaign for four years to mark the arrival its new seat and new onboard service, which includes a new meal service and dedicated cabin crew. The campaign will be spearheaded by a cinema commercial, Virgin Atlantic’s first for five years, which will
13. Qatar Airways launches Global Advertising Campaign to Promote 15th Asian Games in Qatar
Qatar Airways launches Global Advertising Campaign to Promote 15th Asian Games in Qatar. Qatar Airways, the Official Airline of the forthcoming 15th Asian Games in Doha, has embarked on a global TV campaign in addition to an international print campaign promoting the airline and one of the biggest ever sporting events to take place in the Middle East.
14. Taiwan Tourism Bureau launches New Marketing Campaign - Welcome 2 Taiwan
Taiwan Tourism Bureau launches New Marketing Campaign - Welcome 2 Taiwan. The Taiwan Tourism Bureau has launched its latest tourism initiative, a fresh campaign concept that employs a two-pronged approach to raise the profile of Taiwan’s rich, illustrious history and its exciting modern culture. Titled Welcome 2 Taiwan, the campaign aims to attract 780,000 visitor arrivals from Hon
15. Marriott launches Love Travel Agents Campaign
Marriott launches Love Travel Agents Campaign. Marriott International has launched a new global Love Travel Agents campaign. The comprehensive campaign was created to help build knowledge among travel industry leaders and customers of the pivotal role travel agents play within the travel industry.
16. Visit Britain and Emirates Partner to Launch New Advertising Campaign
Visit Britain and Emirates Partner to Launch New Advertising Campaign. VisitBritain has joined forces with Emirates to launch a jointly-funded tourism marketing campaign: ‘Britain. A Tradition of Luxury’. The VisitBritain and Emirates campaign is being launched in China, India, UAE, and Singapore. It is aimed primarily at affluent 35-55 year old International travellers who are sav

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